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ADA Website Compliance

ADA Website Compliance

Lawsuits targeting ADA website compliance are on the rise. Is your business at risk? What is the ADA? The Americans with Disabilities Act is a civil rights law that protects disabled Americans. It bans discrimination against people with physical limitations. The third...

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How to Opt-out of Data Sales in California

How to Opt-out of Data Sales in California

Under the California Consumer Privacy Act (CCPA) Californians can now opt-out of data sales. Your personal information is personal again. The law goes into effect January 1, 2020. These rights extend to residents sixteen years and older. The law has separate...

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The New California Internet Law

The New California Internet Law

What is the California Internet Law? There's a new internet privacy law called the California Consumer Privacy Act, and you should know about it. California is not alone in questioning whether companies are capable of monitoring themselves. The new law was modeled...

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Local Search Engine Optimization

Local Search Engine Optimization

Lосаl search engine optimization hаѕ bесоmе part of аnу gооd business mаrkеtіng ѕtrаtеgу. For years, search engine optimization (SEO) wаѕ fосuѕеd on a global scale. The only thing separating ѕеаrсh rеѕultѕ bеtwееn countries wаѕ the lаnguаgе ѕеаrсh tеrms were еntеrеd...

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What’s Your Company’s Story?

What’s Your Company’s Story?

What's your company's story? Every company has one. Storytelling generates confidence in your brand, and determines how the public feels about your products or services. Sharing the narrative of your business is one of the most personable things you can do. Why...

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Social Media Goals

Social Media Goals

Goal setting is important for any organization. You can't know if you're meeting goals, if you don't know what they are! In 2019, there will be around 2.77 billion social media users in the world, and that number is only going up. Set large and small goals to keep you...

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How To Choose And Utilize Hashtags

How To Choose And Utilize Hashtags

As a small business owner, it’s important to represent your brand on social media channels, and to know how to utilize hashtags. Social media participation is key in reaching your target audience, and with the right strategies, can help you gain new followers. One...

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